Digital guerrilla - warriors


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With the help of a local delivery service, German advertising agency Scholz & Friends included a special " digital pizza " with every order placed by employees of other large creative agencies. The toppings on the pizza were arranged in the shape of a QR code that, when scanned, took the employee straight to a recruiting landing page. This tactic ensured Scholz & Friends would reach their exact target audience.

"fighter in an irregular, independent armed force," 1809, from Spanish guerrilla "body of skirmishers, skirmishing warfare," literally "little war," diminutive of guerra "war," from a Germanic source (cf. Old High German werra "strife, conflict, war;" see war ). Figurative use by 1861. As an adjective from 1811. Acquired by English during the Peninsular War (1808-1814); purists failed in their attempt to keep this word restricted to "irregular warfare" and prevent it taking on the sense properly belonging to guerrillero "guerrilla fighter."

Unlocking certain Achievements also unlocks certain cheats. The requirements for each Achievement are listed below as well.

In 1967, Ernesto 'Che' Guevara leads a small partisan army to fight an ill-fated revolutionary guerrilla war in Bolivia, South America.

Sayduck have also released a similar mobile app that helps users visualize what certain products and fixtures would look like in their homes. The AR app displays items in real size by projecting a visual replica though the camera on a smart phone. You can reposition the items to any angle and really see how it could look in the space you have at home.

KFC’s statement is a bit more playful than W+K’s: “Our vault was getting cleaned so I thought the best place to keep the secret recipe was on Twitter,” said Bentley McBentleson, digital marketing manager for KFC . “‘No one’s going to look at who we’re following!’ I thought. Boy was I wrong. I’ve made a huge mistake.”

Guerrilla marketing  originally was a concept aimed towards small businesses with a small budget, but this didn’t stop big businesses from adopting the same ideology.


Digital Guerrilla - WarriorsDigital Guerrilla - WarriorsDigital Guerrilla - WarriorsDigital Guerrilla - Warriors

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